Octoparse youtube1/7/2024 Not necessarily because they will drive customers, but they will ramp up your respectability in the creator ecosystem. It’s worth hunting one or two celebrity-level creators when you’re really seriously building an influencer program in a new market. Show that you let the little guys shine too. If you don’t have big names yet, that’s okay. If you implement a landing page for sharing info with creators - highlight some of the larger or well-respected creators you work with already. You should proudly name-drop creators you work with and their success working with as often as you can. You need to be cool.Ī tried and tested way to accomplish that is social proof. Like with any audience, you need to compete for their attention. Use social proofĬreators have the privilege of making money from multiple income streams, they have their pick (and more) of brands to work with and the luxury to say no. You can be the first one to try out every new collection we launch!”įor more templates, including DM & comments templates, see here for further reading: influencer outreach templates. We’ll publish your content on our Instagram where we have over 50,000 followers. We’ll highlight your content in our monthly newsletter, which has around 20,000 readers. From there, we’ll pay you 20% of the profit from every purchase that is made using your custom coupon code. We’ll start with a $200 activation bonus. We are looking for long term creator partners to join our ambassador program. The passion you have for fitness is remarkable and we really appreciate the effort you put into your content. That brings me to you, we’ve shortlisted our next 10 ideal partners, and you’re one of them. We only want to work with the best! People that share the same values and understand our mission. We are a sustainable yoga equipment brand with a mission to change the world with one yoga mat at a time. If you love the idea, let's hop on a call this week and talk more!”Įmail outreach example 2: (long-form initiation) You'll have full creative freedom, a long-term partnership and a tight-knit community to join. I think you and (brand name) go together like bread and butter. We absolutely love your recipes! Especially the creamy lemon pasta one □Īnd we are looking for long term partners to join our creator program. Our mission is to deliver fresh ingredients to your door in 24 hours. Subject line: You're the perfect match! Let's work together □ Here’s some templates that you can copy/paste, and adapt to your brand to speed things up.Įmail outreach example 1 (short-form initiation) This will help you write contextual outreach and stay as human as possible in your manual interactions. That they are mostly posting about parenting, they have an undying love for collectible guitars, or they actually are a college athlete. This obviously isn’t possible at scale, but you can at least know their general characteristics. It’s worth getting to know the influencers you work with. They work hard to maintain their audience’s trust.Īs you try to gain access to that trust, you can’t just send a $20 bill and expect to get everything your heart desires. They need (and expect) a personal touch with most of the brands they work with. If you’re used to a straight-to-the-point, no small-talk type conversation, buckle your seatbelt. Please make sure that your email address is valid 2. If emails are publicly available anywhere, you’ll get them. ![]() If you want to find email addresses a lot faster, and in bulk, Modash can get the contact details you need.Īll you need to do is make (or import) a list of the influencers you want to contact inside Modash, then hit ‘Export Contact Details’. You can find Instagram emails or YouTube channel emails manually one by one if you’re starting out for free. In other words, email works for recruiting influencers. We’ve seen companies with compelling copy and reasonable compensation convert 60%+ of their contact list into ambassadors. Influencer outreach strategy should be cross-platform, but email is the foundation. ![]() The first thing we need is email addresses. This no-fluff guide will help you nail the 3 main steps you need to start & scale your influencer outreach strategy. If you’re feeling frustrated, find hope in the fact that others have been in this position and successfully pulled through, increasing their response rates. The first time the task ends up on your desk, it might seem frustrating. Influencer outreach is often new territory for marketers.
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